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How do you determine the value of a watch?
The value determination of our watches is based on many factors including the retail price and lowest online selling price. Before we ever strike a deal with a partner, we look to see where the watches are selling and for how much.
For instance, if a Citizen watch is being sold in a jewelry store for $300, but is stocked online for $180, we use $180 to determine the value. In the case with some microbrands, we sometimes have to defer to the manufacturer's selling price as they aren't sold elsewhere. We also receive samples to ensure they meet our value and quality that our members expect.
We do not base our values from auction sites due to the nature of their operations. In the same vein, we do not honor pricing from sites such as eBay listings, Groupon, Overstock, out of stock, sold out or otherwise expired offers since their limited supply cannot dictate the market value nor sustain it. We do not honor those discounts since they are not honest evaluations of what an item is truly worth.
We pride ourselves on the value of the watches that we provide, so should you find a lower price at a trusted retailer we will gladly look into it.